שווקי הטלקום וה - IT Telecom and IT Markets
 
 
הקלק על התחום המעניין אותך על מנת לקרוא על ההתפתחויות החדשות כפי שהופיעו לאחרונה במחקרי שוק עולמיים:
Pay TV Markets Mobile Services World Telecom Market Mobile Advertising Retail Markets NGN Business Intelligent On-Line Markets Mobile Devices Television Markets Home Networking Data in Asia-Pacific Competitive Analysis: Western Europe Markets Mobile On-line Enterprises
 
 Pay TV Markets 
Western EuropeB
From: Pay TV in Western Europe: market sizings and forecasts 2005-2013
The report provides a detailed breakdown of pay-TV households and spends in Western Europe by service platform and subscription type. The Excel data tables of forecasts make this report ideal for those who want detailed estimates for particular countries, market segments, technologies or services. The data will be accompanied by a slide pack containing information on methodology, definitions and assumptions, along with 30 minutes of analyst support.
 
 Mobile Services 
Media and Entertainment
“A wide variety of players are rushing to enter the mobile media and entertainment market in Western Europe, and they need to know how to position themselves in the highly dynamic value chains to ensure profitable growth. Market positioning will be a challenge for every player because new business models and relationships are emerging all the time, and it is not yet clear which approach will be the most successful in many service areas in Western Europe.”
From: Mobile media and entertainment in Western Europe: value chains and business models
The mobile media and entertainment (MME) market is becoming a battleground for the next wave of growth in the mobile industry, as voice ARPUs continue to decline in many Western European countries. New business models and relationships are emerging constantly as a diverse range of players attempt to establish a presence in the mobile market, and players are experimenting with different approaches to maximise their revenue. However, it is not yet clear which business models and relationships will succeed in the future.
 
 World Telecom Market 
Equipment Market
From: World Telecom Equipment Market
Worldwide telecom equipment markets will post a 4.8% CAGR over the 2005-2010 period. Service providers' capital expenditures momentum remains robust in 2006 (+7%) driven by emerging regions but carrier consolidation in mature markets affects long term outlook. The industry landscape is profoundly changing under consolidation, reorganisation and increasing competition from emerging region vendors. Cisco remains the largest network infrastructure vendor worldwide ahead of Alcatel/Lucent, Ericsson/Marconi and Nokia/Siemens.
 
 Mobile Advertising 
Overview
This eagerly anticipated mobile advertising report provides the most comprehensive examination of the mobile advertising market to date. Focusing on 7 key advertising delivery channels, SMS, MMS, In-content download, on-portal, mobile internet, idol screen and mobile TV; this study analyses the opportunities for each channel and explores the strategies that have thus far been adopted by many of the members of the mobile advertising ecosystem. This research further presents market projections for eight key global locations via easy to understand tables, diagrams and charts (for each of the 7 advertising channels) providing a complete analysis of the market for global mobile adspend up until 2013. In addition, the report includes an extensive section focusing on key players in the mobile advertising value chain and provides vital strategic recommendations for brands, advertising agencies, content providers and operators.
From: Mobile Advertising - Delivery Channels, Strategies & Forecasts 2008-2013
Key questions report answers: What is the current value of the mobile advertising market? Who are the leading players in the mobile advertising market? How many people respond to mobile advertising? What are the key drivers behind mobile advertising? What are the key hurdles to the deployment and success of mobile advertising? How is the mobile advertising value chain likely to develop? How is mobile advertising regulated? Which mobile delivery channels will be the most successful for advertisers? Is advertising likely to provide a substantial revenue stream for mobile TV services? What strategies should brands, ad agencies, operators and content providers implement to facilitate the successful deployment of, and greatest response to, mobile advertising?
 
 Retail Markets  
Mobile Market
"High-level overview of this global market, examining the emerging trends, providing exclusive forecasts to 2012 and NEW case studies of major distributors and retailers". This NEW report brings together all the relevant macro trends in mobile and analyses their effect on retail and distribution.
From: Mobile Distribution & Retail
Exclusive regional forecasts to 2012 - including mobile retail forecasts by device and by sector ; Key case studies and profiles - highlighting the strategies of major operators, distributors, retailers and handset vendors ; Online distribution forecasts - for device retail sales through online channels Expanded regional updates - analysing distribution and retail trends in Asia-Pacific, North America, Latin America, Europe, Middle East and Africa ; Industry survey - results of an exclusive industry-wide survey of mobile distribution and retail professionals.
 
 NGN 
Next-Generation Services
"Although these vertical industries are seeking similar goals, the individual motivations and concerns over migration vary by priority and importance. From the perspective of the service provider, understanding the migration profiles of each specific vertical can provide insight into how services should be packaged and marketed to that specific sector."
From: US Vertical Migration to Next-Generation Services
The report covers the US market for NGN services in four vertical market sectors: professional services, finance and insurance, government, and healthcare. It provides analysis of an In-Stat survey of US businesses regarding NGN services conducted in March 2008. It includes profiles of each market sector, outlining their motivations for migrating to NGN services and their concerns regarding migration.
 
 Business Intelligent 
Consolidation and Beyond
The BI market has been abuzz with acquisition and consolidation activity over the last two years due to the entry of several large software vendors. Consolidation has been beneficial for most acquiring and acquired vendors but is starting to affect independent pure-play vendors. In such a turbulent market, technology evolution has been relatively tepid but increasingly customer focused, as evident from the proliferation of bundles tuned to end-user needs. Emerging technologies such as in-memory analytics and natural language processing also look promising and expand the boundaries of BI analysis.
From: Business Intelligence: Consolidation and Beyond (Strategic Focus)
Against the backdrop of a looming recessionary environment in its major end-market, the BI market is witnessing a flurry of large ticket acquisitions and rampant commoditization leading to slowdown in growth rates. This report aims to provide clarity to vendors and investors in BI solutions by simplifying the dynamics of this changing market and forecasting future growth opportunities.
 
 On-Line Markets 
Gaming
Revenue for the online gaming market in the Asia/Pacific region is expected to grow rapidly between 2008 and 2013.. Key factors driving this growth include growing household Internet penetration, increased content development for online-specific games, and the unique experience that online gaming offers. The online gaming market in Asia/Pacific is growing in tandem with the significant increase in consumer Internet use. In addition, the number of market players is rapidly expanding; therefore, improved content and a greater variety of games are keys to success in this market."
From: Online Gaming in Asia: Strong Potential for Growth
The report covers the Asia/Pacific market for online gaming. It provides forecasts for online gaming revenue and subscriber growth through 2013, segmented by country. It also includes analysis of market drivers and challenges, as well as profiles of popular game developers/operators in the region.
 
 Mobile Devices 
US
As categories of mobile devices converge, there are four primary types of productivity tools-the ultra-mobile PC (UMPC), the mobile Internet device (MID), smartphones, and smartphones with mobile companions. The clear winner in an In-Stat survey of US consumers is the smartphone, either alone or with a mobile companion, the high-tech market research firm says. Nearly half of the respondents chose the benefits and capabilities associated with smartphones. Fewer than 10% indicated a preference for the capabilities of MIDs.
From: Competing Mobile Device Visions for the US: UMPCs, MIDs, and Smartphones
The report covers the US market for four categories of mobile devices. It provides analysis of a US consumer survey that asked questions about the devices respondents currently own, carry with them regularly, that they plan to buy in the near future, and what devices they plan to retire. This research is meant to help any participant in the mobile device marketplace, including the software and accessories ecosystem, better anticipate customer demand and expectations.
 
 Television Markets 
Global Market Overview
The world television market has undergone abrupt and extensive disruption due to rapid changes in the technological landscape that have rendered programme branding and broadcasting commonplace, questioned programming linearity and chain of rights while encouraging the expansion of new consumer habits. In parallel, new players have also appeared which, up until now, were not part of the audiovisual sector.
From: World Television Market
The future appears to be increasingly uncertain as network digitisation continues and reception equipment diversifies and becomes personalised: explosion of programming logic, rapid expansion of new consumption methods, especially among the younger generation, investments by new entrants that are often very powerful (telecom operators, Internet giants, etc.). These disruptions should result in changes in programmes and channel programming as well as distribution methods and economic models to adapt to the new audiovisual consumption needs.
 
 Home Networking 
Coax and Phone Wiring
“The cost of deployment is the primary driver behind the use of existing residential wiring. Although, providers realize that the condition of, age of, and the way coax and phone wiring has been installed in some residences may still necessitate installation of some wiring runs. This means that additional costs may still be incurred for deployment schemes that use alternative-wire (existing-wire) networking, but significantly lower than running Ethernet.”
From: Networking Over Coax and Phone Wiring for Service Provider Deployments Worldwide
The report covers the worldwide market for home networking over coax and phone wiring. It provides analysis of the pros and cons of home networking with coax and phone wiring. It discusses the various standards pertaining to these wiring solutions and profiles technology vendors in these spaces. Included is a global shipment forecast through 2012 for chipsets/nodes over coax and phone wiring, with breakouts for North American deployments and access applications, and a North American forecast for households with in-home provider network nodes over coax or phone wiring. Also included are results from a structured wiring consumer survey.
 
 Data in Asia-Pacific 
Data Services
"Although migration from traditional data services to IP-based solutions gains pace, revenues from leased lines and frame relay continue to account for over 50% of the region's corporate data services market; and this trend will continue until 2011. Even though these services are in their sunset stage, they have staying power because end users perceive them to be more secure and reliable, and because selected operators continue to push these services as margins are more attractive when compared with IP-based solutions".
From: Asia/Pacific (Excluding Japan) Telecom Network Data Services 2008-2012 Forecast and Analysis
The study provides an update on the fixed-line telecom data network services market in the Asia/Pacific (excluding Japan) or APEJ region. Market sizing is provided for 2006 and 2007, while forecast data is provided for the 2008-2012 period. The countries covered in this study are Australia, Hong Kong, India, Indonesia, Korea, Malaysia, the Philippines, the People's Republic of China (PRC), Singapore, Taiwan, and Thailand.
 
 Competitive Analysis: Western Europe Markets 
WLAN Market
"While 802.11n will make WLAN a viable technology for enterprise use, uncertainty around Draft versions of 802.11n could also negatively impact WiFi equipment sales in the enterprise. Vendors should continue to stress onsite planning and architecture and how to deploy and manage the network carefully".
From: Western European WLAN Competitive Analysis, 2008
The study provides Western European WLAN equipment shipment and revenue data for 2007 and comparisons with 2006. Shipment and revenue shares are provided for network interface cards (NICs) and infrastructure by country and vendor for 2007. Shipment and revenue data for embedded solutions is not included in this study. Only IEEE 802.11 related products are covered in the report.
 
 Mobile On-line 
Corporate Mobile Email
"With much of the corporate market beginning to focus on deploying mobile applications beyond email, the corporate mobile email market may seem saturated and sometimes passe, but despite the hundreds of mobile operators around the world and the many mobile software vendors that offer various corporate mobile email solutions, we are still in the very early stages of adoption".
From: Worldwide Corporate Mobile Email 2008-2012 Forecast and Analysis
The study examines the corporate mobile email market for the period from 2007 to 2012, with vendor revenue trends and market growth forecasts. Worldwide market sizing is provided for 2007, including the 2007 calendar year subscriber number as well as the current installed base. A five-year growth forecast (by revenue) for this market is shown for 2008-2012. A vendor competitive analysis, with vendor revenue and market shares of the leading vendors, is provided for 2007. This study also includes profiles of leading vendors and identifies the characteristics that vendors will need to be successful in the future.
 
 Enterprises
 
Enterprise Applications
Enterprise applications are very closely aligned with business priorities and for this reason enterprises continue to invest in them despite their high penetration. Ongoing programs of investment ensure that the enterprise application footprint will continue to expand, with CRM and ERP attracting particularly considerable volumes of investment. Due to the close alignment between enterprise applications and the enterprise goals, dominant macroeconomic and operating conditions in each of the market segments have a considerable impact on enterprise application decision-making, investment plans and deployment and outsourcing preferences. The enterprise applications market is highly consolidated and this is reflected in the distribution of mindshare. Mindshare is dominated by a trio of prominent vendors, although their relative success varies by enterprise size-bands.
From: Understanding adoption of enterprise applications (Customer Focus)
Our annual Technology Trends survey indicates that enterprise applications remain the principal area of IT investment. In this brief the results from the 2007 Technology Trends survey, covering 1,000 IT decision makers in the US, Australia and the EU, are discussed with respect to enterprise application penetration, vendor mindshare, investment opportunities and deployment preferences. Scope of this report: Gauges the market penetration and assesses the investment potential of seven enterprise applications; Evaluates enterprises' preferences for enterprise application procurement, deployment and outsourcing; Identifies fluctuating perceptions of leading vendors across four enterprise size bands; Explores regional variations in investment, decision-making, deployment and outsourcing patterns.
 
Full industries index
E-Commerce: B2B, B2C, Business Models, E-Financial, E-Tailing, Payments
Media Broadcasting & Cable: Cable TV, Digital TV/HDTV, Equipment & Engineering, Home Video, Radio & Audio, Satellite, Television
Software & Services: CAD/CAM, Cross Industry Applications, Databases, Design & Development, Enterprise Computing, Global Positioning Systems (GPS), Help Desk
Electronics: Automatic Testing, Automotive, Components, Connectors, Consumer Electronics, Demographics, Flat Panel Display
Internet Applications: Communities, Content Management, Digital Imaging, E-Learning, E-Mail, Intranets, Logistics, Multicasting, Portals/Vertical Sites
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© אדקיט ישראל בע"מ. 2008