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“Adkit is the window to all things new in advertising and marketing from around the world. It’s fantastic that there’s a window like this – the view is paradise!”

Gideon Amichay
Shalmor Avnon Amichay / Y&R

“Since 1990, Adkit has regularly connected me with what’s happening in ad production around the world. It’s hard to believe that there is a producer or director out there who isn’t subscribed to the vital advertising information that Adkit provides me with each and every month. “

Udi Kadishzon
Kadishzon Productions

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Advertising Kit

In the advertising sector, in order to stay a step ahead of your competitors, you can't just rely on talent and creativity – you need access to the very latest global advertising information. Adkit offers you high-quality advertising information that exposes you to the leading campaigns around the world, expanding the limits of your imagination and enabling you to create stronger advertising messages.

Adkit provides you with up-to-date and comprehensive reviews of advertising activities of companies from different sectors, from the strategy-building stage through to execution. We bring you a multi-faceted portfolio of international creative content, media data and advertising spend, strategic analyses and unique insights into what’s hot in the world of advertising.

Creative Monitoring: Adkit gives you a view on world leading creative work. We can locate specific adverts at your request or send you periodic information updates featuring the most creative and successful ads in the world. In-depth analysis of creative from around the world can contribute directly to advertisers' success and provide an invaluable resource to advertising and production firms, academic institutions, and all professionals involved in the planning and execution of advertising strategy.
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Portfolio - Advertising Strategy: The Portfolio database contains a vast source of adverts from around the world.  It helps advertisers and advertising agencies view the latest ads on a daily basis, identify trends and become aware of relevant advertising processes. An easy-to-use and flexible search interface gives you access to adverts from all types of media allowing you to create smart, cutting-edge advertising strategy.
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Media Monitoring: Smart media planning is based on “dry” quantitative data, but is derived directly from the world of relevant content. Adkit offers advertisers and advertising and media agencies data on advertising spend and media schedules, brought together into a single advertising information interface and presented alongside the relevant creative examples. This tool will present you with the bottom line of advertising activities in 15 European countries, and help you understand the strategy behind those activities.
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Direct Marketing: In a world in which a 2% customer-response is considered a success, it is crucial to know how to put together effective campaigns. Directory magazine contains all the news from the world of direct marketing – trends, new ideas from around the world, recommendations (what’s worth doing and what to avoid), as well as behind-the-scenes access to global campaigns – from the idea stage through to execution.
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Contagious: In just a few years, Contagious magazine has become a highly regarded resource in the global advertising industry. Every quarter, advertisers and advertising agencies who subscribe to the magazine are entitled to receive a serving of the latest advertising information, spiced with originality, creativity and color. Every edition includes in-depth case studies from the world of marketing and advertising, and gives you a peek into the latest marketing approaches, and ideas which are redefining the world of advertising.
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For years Adkit has provided advertising information to the Israeli advertising industry. Advertising firms both large and small, production companies and advertisers from different sectors rely on the advertising information that Adkit brings to them as a basis for their most creative (and intelligent) decisions. Because in a world where competition is the name of the game, you need to delve as deep as possible into the right information in order to succeed.